A business registration address may not be the first thing you think of when your ambition is to achieve more business growth. Yet it is an essential component. In fact, a business registration address is the basis for three smart strategies that result in more business growth.
How to use these strategies for your business?
We’ll tell you more about that in this article.
The added value of a business registration address
A business registration address is what you use to establish your business.
It then becomes a lot easier to choose additional mailing addresses in relevant locations.
Below are three strategies for achieving more business growth. This shows how a business registration address combined with mailing address(es) adds value.
1: Accurate market research and customer segmentation with a business registration address
Following on from a business registration address, open mailing addresses in relevant cities or regions for the purpose of targeted market research and customer segmentation. After all, a local address helps you to:
- Better understand local market conditions.
- Switch faster with the end user.
- So that products and services can be adapted iteratively.
- Refine your offer to meet specific end-user needs.
The added value of a business registration address, with additional mailing address, is that you have an ‘extension post’ at your disposal at low cost. Local presence contributes to more a better connection with local (potential) customers.
2: Sustainable commitment to innovative collaboration
Having mailing addresses in multiple strategic locations makes it easier to collaborate with partners and other relevant stakeholders. Consider setting up temporary work and meeting spaces near your business contacts. What is important then is that you facilitate this yourself. Provide a clear agenda and an appropriate network of venues.
The added value of the business address is the ability to explore new markets and forge business partnerships at relatively low cost.
3: Responding to future growth opportunities
Having multiple mailing addresses can prepare you for future growth opportunities. As your business grows and you enter new markets as an entrepreneur, you don’t need to open branches with permanent offices immediately to still be able to set up in convenient locations.
So the added value of your business registration address is that you can easily add new mailing addresses to support your growth. Your package can always be flexibly adjusted. Downsizing when a location is no longer relevant is, of course, also possible.
So, whether you focus on refining your offering, commit to innovative collaboration or capitalise on future growth opportunities: a business registration address is the foundation.
In fact, we should add that one strategy does not replace the other.
Our advice is to roll out the strategies described above in phases, and in the order indicated.
For more information, feel free to contact us.
We love to facilitate your success.
